Contributors

Allen Hillery

Adjunct Professor at Columbia University,
Contributor at Data School

Allen Hillery serves as part time faculty at Columbia University’s Applied Analytics program. He has extensive experience in developing and executing data analysis and integrating results into marketing programs and executive presentations. Allen is very passionate about data literacy and curates an article series that focuses on the importance of creating data narratives and spotlighting notable figures on how their use of storytelling made major impacts on society.

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Author of 1 chapters

Increase Ecommerce Sales with Metrics

From Misrepresenting Data

Learn why using a single metric prevents you from being able to increase ecommerce sales. See how to use multiple metrics to get more sales.

Reviewer of 0 chapters